Our Story

Naughty Gym has grown into AYA Society.

AYA stands for As You Are. It's a reminder that everyone deserves to be welcomed exactly as they are, challenged to come alive, and encouraged to never stop playing.

April and Scott laughing together on the AYA podcast set

April & Scott, founders and podcast hosts

Where We Started

What started with workouts became so much more.

We started in 2020 with a mission to create a welcoming fitness and coaching community for people who often felt overlooked or judged. As our community grew, so did our vision.

Today we bring people together through fitness, coaching, education, podcasts, books, retreats, and meaningful experiences that inspire healthier lives and deeper connections.

While our name has changed, our mission hasn't. We're here to help people come alive through health, relationships, education, and authentic connection.

2020Building community since
150+Members and growing
5Countries and counting
Your Founders

Meet April & Scott

April Zannini

April Zannini

Coach, speaker, co-author of Wild Love Theory

April is a fitness & health coach, speaker, co-author of Wild Love Theory, connector and lifelong advocate for helping people feel stronger, healthier, and more confident in who they are. With more than 23 years of experience in fitness, nutrition, and behavior change, she has helped thousands of people improve not only their physical health but their overall quality of life.

Known for her warmth, honesty, and ability to create genuine connection, April leads many of Naughty Gym's (AYA Society) coaching programs, retreats, and community experiences. She believes meaningful transformation happens when people feel seen, supported, and accepted exactly as they are.

Scott Shirley

Scott Shirley

Coach, speaker, author, entrepreneur

Scott is passionate about helping people question assumptions and build more intentional lives. After co-founding Naughty Gym, he became known for leading thought-provoking conversations about relationships, autonomy, communication, and personal growth.

As co-author of Wild Love Theory, Scott combines philosophy, practical tools, and real-life experience to help people create relationships built on authenticity rather than fear. Whether he's coaching, teaching, or leading workshops, his goal is always the same: helping people think differently so they can live more fully.

What We Believe

Love is not ownership.
Freedom is not recklessness.
Commitment is not control.

Our Pillars

How we live it

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Come Alive

Discover who you are beneath the expectations.

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Build Connection

Cultivate healthier relationships with yourself and others.

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Never Stop Playing

Embrace adventure, curiosity, and a life that's fully lived.

AYA Society

Come as you are.

A community for honest relationships, real friendships, and a life you love.